US Senator Tim Scott |
Several factors made Scott's speech memorable. First, as a conservative Republican, he brought credibility to the issue that liberal politicians may not have enjoyed. Second, he gave several specific narratives, telling not only what happened, but also how he felt. His calm delivery, and his plea for non-violence, also helped to make his speech credible.
Skillful presentation can make a speech more believable, but the speaker's character also makes a speech more credible.
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